welcome to royal product photography

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Recommended Equipment For Product Photography Shot

Canon EOS 5D Mark III

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Canon EF 100 mm

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Canon EF 24-70 mm

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Apple MacBook Pro

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Adjustable Reflector Stand

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Collapsible Multi-Disc Light Reflector

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Display Table Background Board

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AluminumDSLR Video OverheadCamera Tripod

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Walimex Pro Tavola shooting table

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Flash Photography Lighting Kit

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Photo Mannequin Ghost Model

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Adobe Photoshop Elements 2019

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Did you know that the quality of product images influence buyers decisions far much more than any product title or description? Humans are visual beings. They judge a brand by their perception of the products' first impression. A perfect pictures says it all in a nutshell.

Perhaps you've seen captivating product photos and wonder, how do they do it? Probably through a professional product photography expert. A do-it-yourself approach if mastered well can yield equally outstanding results. Whichever way you choose to go, these 4 pertinent things are the defining factors between a wow and a mediocre snapshot.

1. Camera Lens

Any camera can take good shots, even smartphone cameras. But for a professional edge that outshines competitors, consider a DSLR or mirrorless camera. Product photography works best with manual modes and interchangeable lenses.

The human eye has the best if not smartest lens hence better judgement. With a manual mode, the ability to tweak the ISO, shutter speed and white balance for the perfect tone, makes a difference in creating that appealing shot.

The aperture range is critical. Product photographs stand out more with a small aperture as it provides a wider depth of the field. As a result the whole product stays within focus without any parts being cut off. An ideal range would be f8 to f11.

The appropriate focal length is just as important when photographing products given that the subjects come in different sizes. Be equiped with a variety if not the right lenses for your product range. You can check out our available options for the best product photography camera lenses here on Amazon****.

2. Adequate Lighting

The amount and quality of light when doing product photography makes the difference between a brilliant photo and a shadowy, amateurish looking one.

Natural light is simply beautiful shining upon anything. However, use of direct sunlight outdoors which is a common mistake many make, should be avoided. A large window or other source of brightness inlet is appropriate.

In the absence of sufficient natural light, 2 bulbs or lamps may be used to illuminate the subject. One will be the key light directly shining on the product. The other will be the backlight which could be above or on the sides.

Shadows are the biggest hitch to product photography. You can purchase affordable reflector cards or foam whiteboards from Amazon to tone down the dark shadows. Well lit pictures look magnificent and knowing how to play around with the spectrum is key to making the outcome exceptionally good.

3. A Creative Design and Layout

A white sweep has for a long time been the best option for stellar product photography. The purity of the color makes the subject pop instantaneously. It is non-distracting such that it draws the viewers eyes to focus on the product. White is also easy to edit especially where there are shadows, yellow spots or even erasing seams and strings used to hang products for a floating shoot.

If you plan on utilizing the same pictures across all your marketing platforms, white is preferable as it is the specific color background required in many sites such as Amazon. Otherwise, trying to change a dark background to white is so tedious and the finished edges may look rugged.

The arrangement, styling and orientation of the product is significant in creating appealing aesthetics. Each product requires a special approach. Some do well laying flat, others grouped or even in 3D or hanging. Creativity is key when choosing a product shooting strategy and skills in design and layout are necessary.

4. Final Editing

The breathtaking photos seen in online catalogues have usually undergone a meticulous editing process to produce the final pictures. If your snaps are do-it-yourself, then they are not upload ready yet. Investing in photo editing services for a retouch costs a few dollars and is worth every penny if you are serious about marketing.

With cut throat competition, businesses with e-commerce and affiliate marketing websites should strive to have their merchandise captured in the most striking way so as to quickly spark an interest in buyers. Attractive shots that not only grasp the online searchers' attention but also give a modern and trendy outlook increase the click through and conversion rates of these websites, online stores and marketing campaign ads. Talk to the product photography experts today!

E-commerce stores are highly competitive marketplace characterised by multiple vendors dealing with similar product lines. So, what makes a buyer captivated by merchandise from one particular seller and not another?

Digital marketing success is 75% dependant on stellar images. A striking photo has a certain charm on buyers and is a surefire way to attract them, keep them scrolling, hitting the purchase button and returning with friends afterwards. Simply put, refined frames speak a thousand words.

Great snaps fascinate, build trust and confidence in those looking to make a purchase. Regardless how worthy and original your wares are, depicting them in inferior photos reflects the exact opposite. Substandard snapshots are as a result of misguided product photography.

Here are the top 5 faults that make your ads and listings a complete turn off for buyers.

Mistake #1 Overwhelming backdrops

One of the biggest and common oversight is to take photos of your product against backgrounds that have too much going on. It could be anything from a patterned wallpaper to furniture in the background. It really doesn't matter what is there. As long as it’s not part of the product, it becomes a distraction.

Solution: Unless doing a lifestyle filming, always stick to plain backgrounds for a clean image. White is excellent. Make use of white sweeps for a seamless look. They are affordable in many product photography equipment stores.

Mistake #2 Vague looking photos

This is the most unforgiving flaw of product photography; using ok photos. Ok is not good enough. Nobody bothers to look at blurry images because people want to inspect all intricate details and features to the core. This is only possible when the picture is clear and high definition.

Solution: Invest in good quality camera and lenses. Check here for some of the best lens models****. Pay particular attention to megapixels, availability of manual mode and the aperture range (f stop). A tripod is also a useful product photography equipment for minimising shutter shake.

Mistake #3 Lack of uniformity

The third misgiving that makes potential buyers not give your products a second glance is a lack of harmony in sizing and lighting. Having one image too dark, another too bright and another one partly dark and partly light is a grave offence to your sales. The same applies to sizing where the entire collection is cropped inconsistently such that it yields diverse shapes and sizes.

Solution: Avoid using two different kinds of lights. Different light sources range between producing warm and cool spectrums. For example, using both natural light and fluorescent light will give contrasting shades. Also, utilizing a manual mode camera gives you the freedom to rectify the white balance and exposure.

Mistake #4 Limited imagination

Buyers wants to have most of their questions answered by a quick look at the product images. Some stores provide too little information by posting just one picture leaving searchers wondering, how does it look at the back? How about from the sides, above or inside? Are there other colors? How does it look closed or opened?

Solution: Take numerous shots of the goods from all perspectives and in various orientations to offer maximum satisfaction. Provide images for all available colors. Add some creativity to the layout and arrangement.

Mistake #5 Skipping photo retouch

Uploading photos straight from the camera is an absolute no. Even expert photographers cannot afford to overlook this final step. Photo retouch or editting is a vital part of product photography as it transforms photos from being half baked to ready for upload stunning.

Solution: Buy photo editing software such as Adobe Photoshop or better yet, seek professional photo editing services**** to give your frames a refined finish.

In conclusion, most oversights are as a result of misinformed do it yourself projects. If you cannot afford to have your shoot done professionally, be sure to not only invest in the right product photography equipment but also follow the DIY guidelines to the latter.

You can never go wrong with bags, as long as the photos have a wow effect on buyers eyes and also clearly relay their purpose. Crafted in many shapes, sizes, materials and colors, bags are a timeless accessory be it a handbag, tote bag, laptop bag, purse, backpack, shoulder bag or case. The secret to harnessing their all year round demand is to use compelling, high definition product images to drive and convert traffic. These are however not easy to come by as bag photography poses some unique challenges that only professionals get through easily. Here, take a look at a few great bags shots from our Amazon clients**** and read on for some tips on how we achieve such.

There are three ways of shooting bags. The most common way is standing alone on a table top or other flat surface. Bags may also be shot hanging from a string suspended on a hook or rod that is not visible within the frame. Models can be used for contextual shoots to enable buyers relate with the item for example a photographer may have a model hiking while carrying a camping bag.

Stuffing of bags is a common trick used to solve multiple bag photography challenges. For instance, giving limp bags stability to stand on their own on a surface, achieving a defined fuller shape, keeping the material looking smooth and fold free for the camera and also showing viewers the capacity. However, moderation is key. An overly stuffed bag will have a distorted unnatural appearance. Besides not all bags necessarily need it. Some are well framed.

The good old white backdrop is perfect not only as a requirement by e-commerce sites but also as a contrasting background for a variety of coloured bags. It makes any bag pop whether standing alone or flatlay. Speaking of flatlays, appropriate props must be used to depict the bag in context when doing a lifestyle shot. A beach bag for example will look attractive as well as communicate its use alongside some sunglasses, floppy hat and a bottle of sunscreen.

Getting the lighting factor right brings out the best in your photoshoot. Beautiful well lit pictures of bags are highly dependant on proper reflection and bounce control of either natural or studio light. Dim rooms, night time shots and outdoor shots under direct sunlight are a recipe for harsh shadows, distorted colors, dull photos among other undesirable effects and are a definite no.

It is essential to capture as many close up details as possible apart from the front and side view. The strap for instance if long, may be suspended or laid down on the surface. Other critical features buyers are interested in are the material texture, stitching craftsmanship, studs or embellishments if any, closure systems such as clasps and zippers, embossed patterns and an aerial view of the interior compartments and lining.

Post production editing is a final but crucial step in keeping the films consistent and flawless. Retaining the same shape and size of frames though out is appealing. During photography session, marking where the bag is placed as well as the tripod and using the exact same spot for subsequent pieces achieves consistency and lightens the burden when editing.

Happy with what you’ve seen from our Amazon clients gallery? Book an appointment with us and let’s take care of your product photography needs.

Are you a budding photographer or entrepreneur looking to do their own photography?
Familiarizing yourself with routine maintenance of your product photography equipment is critical in elongating its useful life. This is particularly true for camera lenses as they are the most costly investment in your budget, absolutely fragile and the biggest determinant of picture quality. If you still haven't done your purchase, you can have a look at the following recommended camera lenses ****

It will be truly heartbreaking and financially straining to have to replace a lens that hasn't served its term due to ignorance. When handled with utmost care, lenses do serve a lifetime. The biggest culprits for lens deterioration are dust, moisture, fungus and component reposit ioning. Nonetheless, all these are avoidable by following a meticulous care regime. Here are a few handy tips to properly care for your lenses.

➢ Use a UV lens filter to protects the lens. It prevents dust from settling in the lens and also keeps away smudge and finger prints from everyday handling. If the lens happens to encounter high impact such as from a drop or being hit, the filter salvages it from scratch, chipping andother damage. If you think a filter alters picture quality, try some test shots while adjusting settings accordingly to get it perfect. The safety it offers is worth so much more. That said, consider buying a tripod or a neck strap to avoid above mentioned accidental drop.

➢ Two caps accompany lenses, the front and rear one. These caps must be put back on quickly at all times when the camera is not in use. This includes in between shots when adjusting the studio scenery, changing positions changing lenses and even during storage. Each time a cap is left open is an opportunity for dust to find its way in more so when shooting outdoors.

➢ Desist from bad habits such as using saliva or blowing breath on the lens to wipe off finger prints or a stain. The moisture in the breath and saliva in the long run lead to condensation and also create favourable conditions for fungus to thrive.

➢ Change lenses while the camera is facing down. Everytime you switch lenses is an opportunity for dust to get in. You may therefore want to reduce the frequency of changes. Or better yet, invest in a good macro zoom lens to eliminate that need. Check out a few good model here.

➢ Keep the lens from direct sunray, extreme temperatures and wetness. When not in use, secure your camera, lenses and filters in a waterproof, padded, camera bag or case with compartments. Hardshell cases offer superior protection If you choose to wrap it in a clothe first before storage to avoid friction and potential scratching, ensure the fabric is free from lint. Dry boxes or digital cabinets are ideal for storage. They are water tight and heat resistant. Throw in a few silica gel sachets in the bag during humid weather conditions to ward off fungus growth.

➢ Invest in a lens care kit. It contains specialised cleaning tools. These are; a unique lens brush, fluid cleanser, swabs, microfibre cloth and air blower. To clean your lens, don't force it out. Use the release button provided to gently detach it. Always clean when it is facing down to allow particles fall out rather than sit in. Blast out dust using air blower. This can be done on a daily basis if used everyday or after every shoot. For wet cleaning, apply a small amount of recommended lens cleansing fluid and wipe gently in circular motion using microfibre cloth. Wet wiping can be done monthly or 3-6 months depending on regularity of usage.

➢ If you have to travel with your equipment especially by road, avoid bumpy rides if you can. Keep it on top of the seat cushion . Avoid the trunk or floor of the car where vibrations and shock are felt maximum. Vibrations may cause alterations in the original positioning of some internal components thus affecting the lens functionality.If you already own quality camera lenses or looking to purchase some soon, adhering to these care measures is guaranteed to keep your photography equipment in good working condition and excellent performance for a long time

Clothing photography is widely and rapidly being sought after thanks to fast fashion. There's always new stock to shoot as clothing inventory moves pretty quickly. This however may not be the case for all online fashion retail stores especially those whose images do not reflect the real value of an apparel. Despite how trendy their collection is, buyers pass them by and head straight to competitors who've showcased the exact same pieces in attractive snapshots.

See, humans are imaginative and visually stimulated beings. People like to first imagine themselves in clothing they intend to buy. If the apparel appears to be stunning in the image, the notion is, that is exactly how the consumerwill look in it and vice versa. Take a peek at some of our best selling clothing shots from our Amazon clients**** who have trusted us with their clothing photography.

How do we achieve such fine looking cloth images? By doing it the professional way. There are a number of pre-photography product preparations to be made, having the right set of product photography equipment and post photo editing techniques needed. Here are a few pointers to the right direction.

1. We ensure the apparel is looking its best
Free your garment from wrinkles and creases if any using a steam iron. Do not go for a piece with visible stains from shipping or storage. Use a lint roller to eliminate lint. Remove stringsand other visible fibers. You can also pluck off visible price and label tags or tuck them away with tape. The end result should just be the perfect flawless representation of the clothing. You may opt to edit these flaws later on. However, as a rule of thumb, it is best to capture a subject at its best.

2. We attractively set the garment for shooting
There are three ways of setting clothing for a photoshoot; by laying them flat, having a model put them on or donning a mannequin. Flat lays are best for shirts, shorts, trousers and socks. Lay down the cloth flat on the floor or table top surface and shoot from above at a right angle. This approach however looks off on flowing dresses, skirt and most other clothing designs. To give customers a realistic view of the shape, form and fit, opt for a ghost mannequin. Make use of padded bras, pins and pegs to flatter women clothes and perfect the snug fit. If you don't mind inflating your budget a bit, you can utilize models as they give the most advantages by adding life and personality to the clothing. Also, posing in as many creative angles as needed highlights all features of the clothing.

3. We adjust settings skillfuly
For clothes photography, a mirrorless or DSLR camera will do. Unless doing flatlays, a tripod and full length backdrop are also necessary. Avoid wide lenses as they distort product sizes to seem bigger than they actually are. For slimmer effect, go for portrait lenses****. Best aperture focus is at f.8-f.11. Fitting everything within the frame will not pose a challenge if you work with a long focal length of between 50-50mm. Prevent noise and grainy effect on your images by keeping your ISO at 100-300. 400 or more may also bear clear sharp images but don't go beyond 600. Most importantly is adjustment of the white balance appropriately as different light sources alter hues giving images a different tone from actual product.

4. We take multiple shots
Keep your film versatile with multifaceted shots of the subject. It is really annoying for clients to be attracted to your image only to find it is just a single picture. Back up a basic front image with a back and sides shot. Intricate details such as zippers, buttons, decorative stitching, embroidery, embellishments, buckles etc are just as important to viewers.

5. We edit the photos
Lastly, never forego post shoot editing process. Keep the subject centred and maintain uniformity when cropping. Align images to one size and shape whether vertical, horizontal or square. Use photoshop or other software to correct color and blemishes.

If you like what you’ve seen from our loyal Amazon clients fashion pics, contact us today to discuss your next clothing photoshoot.

Clothing photography is widely and rapidly being sought after thanks to fast fashion. There's always new stock to shoot as clothing inventory moves pretty quickly. This however may not be the case for all online fashion retail stores especially those whose images do not reflect the real value of an apparel. Despite how trendy their collection is, buyers pass them by and head straight to competitors who've showcased the exact same pieces in attractive snapshots.

See, humans are imaginative and visually stimulated beings. People like to first imagine themselves in clothing they intend to buy. If the apparel appears to be stunning in the image, the notion is, that is exactly how the consumerwill look in it and vice versa. Take a peek at some of our best selling clothing shots from our Amazon clients**** who have trusted us with their clothing photography.

How do we achieve such fine looking cloth images? By doing it the professional way. There are a number of pre-photography product preparations to be made, having the right set of product photography equipment and post photo editing techniques needed. Here are a few pointers to the right direction.

Why you should settle for nothing less

Are you a digital entrepreneur? Do you own an online store or sell on platforms such as Amazon, Shopify or Ebay? Are magazines and social media ads your main mode of marketing? Then, sending attractive and accurate signals about your products to customers should be your topmost priority. An images of your goods is the first encounter with potential buyers and thus triggers the decision making process to either buy or proceed to competitors. Breathtaking visuals are thereby fundamental to thriving of any e-commerce venture or paid ads. They play a significant role of boosting leads, conversion and sales. Good product photography is the key to achieving this and more. How?

Earning trust

Your product photos represent your brand, and your brand becomes your identity. No merchant wants to be known for bad, off, blunt and plain boring photos; if anyone even notices them. Good product photography creates a solid brand identity through a consistent, provocative and creative style of illustration that customers quickly familiarise with. It keeps frames in high resolution enabling your customers recognize your logo and tagline anywhere be it on digital display or even physical store shelves where there is a myriad of other rival products competing for attention

Creating brand awareness

Consumers like to align themselves with good looking stuff. A product's appearance right from packaging, colors, textures, sizes and every possible useful detail is often placed under close and thorough scrutiny when physically picked off a market shelf or stand. Before any payment is made, it has to pass the test and earn trust. How hard then is it for purely online vendors to build trust in consumers? With the disadvantage of customers lacking personal interaction with the products, excellence in product photography is the only way. Visuals that can be trusted are well lit, sharp, detailed to the core, helps viewers understand the product and are of course stylish. Customers believe that what they see is what they get. Therefore, images of goods should be as close to reality as possible to give the best first impression. Also, inaccuracy in images increases the rate of returns which is usually a big blow to business and brand reputation.

Puffing up social engagements

Social media is one of the most influential and intensive marketing tools in this digital era. Posts with striking visual content is 50% more likely to get engagements in terms of comments and shares than those without. This is because online markets are visually biased. People are inclined to share what appears worthy and of value to their eyes and also interact more with inquisitive questions or comments about it. Being a source of huge organic traffic back to your links, it increases click through rate within a short time. This is why good photography is vital to grab the attention of a wide audience and quickly drive visitors to where they can access the products. Bloggers also like to utilise beautiful pictures for their posts and are more likely to feature your products if the snapshots are powerful and magnificent to look at

How to get good product photos

Outstanding e-commerce shots are most times the doing of professional product photography services. By clicking on our Amazon clients**** you will see some of the amazing commercial photography projects we do for entrepreneurs like you.
However, with the right set of photography tools, some basic skills in manipulation of settings, an element of creativity and versatility, maintaining consistency and employing post production editing techniques, you can do it too. To help you get started, here is a link to our favorite product photography equipment**** for that crisp clear shot

Visual data in the form of infographics is the current buzz on the sphere of blogging and web content development. This is owed to their popularity in triggering an influx of website visitors, plummeting clicks, heightening conversion rates and boosting sales. Entrepreneurs have not been left lagging behind. E-commerce vendors have joined the bandwagon and are now actively seeking Infographic images from their product photography service providers. Check out these infographic images**** from our portfolio. Still in the dark? Here's how to harness the power of this visual tool to keep your clients engaged to the checkout button.

What is an infographic image?

A block of text may seem so boring despite containing some vital information. A picture on the other hand is captivating but not informative enough. A combination of the two aspects makes a perfect pair to not only draw attention but also inform and educate. For this reason, infographics were born.

As the name suggests, it is a graphic representation of information using snapshots, icons, clip arts, vectors or symbols and text. This text is minimized into simple, easy to grasp points highlighting important information about a high volume or complicated subject. They are arranged to flow as a plot of the story trying to be told. There are various types but for this article we focus on Infographic images particularly for e-commerce. These are real product shots backed by facts and data about the subject.

Vendors can take advantage of the several benefits they have to offer more so for boosting sales in online stores. Many merchants on Amazon for example, only concentrate on the main white background frame and forget about the other sections that may utilize visuals in a beneficial if not influential way. These are areas where would be customers go to learn about the product in depth. Because this descriptive section is often characterized by lots of words and jargon that some consumers will probably not get or prefer skipping,it could ideally be preceded by an infographic image that is summarized, straight to the point and easier on the mind. Infographic image may also be used in sponsored ads, to say so much in few words within a picture.

4 ways of using Infographic images for e-commerce products

1.Highlighting key features

Digital devices tend to have a hoard of features; mobile phones, laptops, printers, cameras etc. Take a product photography camera lens for example. Instead of sifting through a long description with photography lingo trying to find the features one has prioritized such as aperture range, focal length and blades, a buyer will be drawn to an infographic image highlighting key features. By catching a glimpse of such needed info quickly, a buyer becomes more engaged.

2.Educating on benefits

Supplements, skin or hair care lines are examples of items normally marketed in the lines of being packed with a myriad of benefits. Quickly highlighting those on an infographic illustration educates the buyers faster and if it is exactly what they were looking for, it increases chances of them heading straight to checkout.

3.Explain how to use a product

You might be dealing with stuff that is overly complicated to use, instal, clean or even assemble. A simple how to guide or manual in form of an infographic image with a snapshot for every step of the procedure encourages the purchaser and even simplifies the process in piecemeal for them to comprehend things better. Consumers may hesitate to buy goods they do not fully understand.

4.Make a comparison

Another creative way to use them is to compare one or two other items from the same or competing brands. Comparison infographic images point out the similarities, differences, strong and weak point of each item making it simpler for a consumer to choose which one is most suitable. Since you have done the heavy lifting for them, they will simply go directly to making a decision.

Business is competitive. To be able to attract buyers, one needs to present every vital attribute attractively and insightfully in a brief arrangement. Infographic pictures do exactly that. They demand attention, are easy to comprehend, detailed adequately, engaging and thus have a long lasting effect embedded on the buyers memory. Besides, it reflects positively on the vendor's expertise and knowledge further cultivating confidence in the brand.

Talk to the product photography specialists today and get your hands on an attractive Infographic image guaranteed to keep your customers coming directly to your affiliate site, blog or online store.

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